Stuck Despite Lifting Hard? Finally Build Muscle & Lose Fat Without the Guesswork...
FITLIFE PROJECT
Tailored 1:1 online coaching for serious gym-goers who are overwhelmed by conflicting advice, struggling with plateaus, or dealing with health issues like bloating, fatigue, or hormonal imbalances.
We only accept clients we’re confident we can help. Apply now to see if you qualify!
Tired of Spinning Your Wheels in the Gym?
For over a decade, we’ve helped serious lifters like you break through plateaus, fix nutrition mistakes, and overcome mindset & health barriers—delivering lasting muscle gains and fat loss without the overwhelm.
What’s Holding You Back From Your Dream Body?
We fix the hidden barriers—like nutrition mistakes, training imbalances, and mindset blocks—so you can finally build muscle, lose fat, and feel unstoppable
Give yourself the opportunity to finally experience a truly life changing fitness routine just like our clients have.
End Nutrition Confusion
Stop under-eating and learn how to fuel your body for muscle growth and fat loss.
Fix Training Mistakes
Train smarter, not harder, with the right intensity for your goals—no more plateaus.
Break Mindset Barriers
Stop obsessing over the scale and build a sustainable approach that lasts.
Address Health Issues
Overcome bloating, fatigue, or hormonal imbalances with expert guidance
Personalized 1:1 Support:
Get a plan tailored to your body, goals, and lifestyle—plus direct access to your coach.
Stay Consistent for Life:
Master the fundamentals and maintain your results long-term, no matter what life throws at you.
Generic Plans Haven’t Worked, Here’s Why You Need a Custom Approach
Your body, goals, and challenges are unique. We build a plan that fits your life, fixes your struggles, and gets you results—whether you’re a beginner or a seasoned lifter.
Client Transformations
Stop Wasting Time—Invest in Results That Last
Our program ends the guesswork, fixes your nutrition, training, and mindset, and delivers
5-15 lbs of fat loss plus visible muscle gains.
You’ve already spent years and thousands on trial-and-error "plans"—invest in a proven system that actually works for you.
Get a fully customized fitness coaching program designed to transform your body with 5–15 lbs of fat loss, increased muscle definition, and a stronger, leaner you in 90 days.
*We only accept clients we’re confident we can help. Apply to see if you qualify for a plan that gets you results*
"This is the lightest i've been since High School, but with significantly more muscle"- Jacob J.
1-on-1 Training & Nutrition Coaching
Monthly
$397
Per month
3 Month Package
$1,125
save $72
6 Month Package
$2,100
save $294
12 Month Package
$3900
+
Get 2 Months FREE
Your Path to Finally Seeing Results—In Just
4 Steps
We take the overwhelm out of building muscle and losing fat with a proven process that’s tailored to you
Step 1: Apply & Uncover Your Hidden Barriers—We’ll identify what’s really holding you back, from nutrition mistakes to what needs to be improved with your health.
Step 2: Upon Acceptance, Get Your Custom Plan--Within 48 hours, you’ll have a tailored roadmap to fix your training, nutrition, and mindset
Step 3: Start Transforming With 1:1 Support—We’ll guide you every step of the way to ensure you’re building muscle and losing fat
Step 4: Stay on Track for Life—Get ongoing support to maintain your results and keep progressing, no matter what.
3
3R
Method
Our proven system resets your approach, recomps your body, and rebuilds your fitness for sustainable muscle gains and fat loss—no matter how stuck you feel.
We reset your mindset and nutrition to end the confusion, recomp your body with smarter training to build muscle and burn fat, and rebuild your habits for a lifestyle that keeps your results for years
Real Results From People Just Like You
I put my trust and basically my life in your hands because I know y’all will help me. Y’all are literally the best people I’ve ever experienced.
Everything You Need to Finally Break Through—Tailored to You
Our 1:1 coaching fixes what’s holding you back, from nutrition confusion to training plateaus, so you can build muscle, lose fat, and feel confident in your approach.
Personalized Training Plan
Your training program is customized based on your weekly schedule, session duration, exercise preferences, and goals. We build it around what you love, while avoiding what you don’t, all the while progressing you toward a stronger, leaner, and healthier version of you.
Tailored Nutrition Strategy
we’ll create a plan that fuels your lean muscle mass, aligns with your lifestyle, and sets you up for lasting fat loss.
1:1 Support to Keep You on Track
Regular check-ins fit into your busy life, giving you the accountability to stay consistent and the guidance to overcome mindset or health barriers.
We’ve Been Where You Are—And We Know How to Get You Unstuck
Meet Kenny & Sarah Lipton, your coaches who’ve helped hundreds of gym-goers like you break through plateaus, fix health issues, and build a sustainable fitness lifestyle
With over a decade of experience, we’ve coached hundreds of serious lifters to build muscle, lose fat, and feel their best—while overcoming the same struggles you’re facing.
We’ve been stuck ourselves: obsessing over the scale, battling gut issues and hormonal imbalances (like amenorrhea and low testosterone), and trying every extreme in the book—from cardio overload to dangerously low calories.
But we came out the other side with a balanced, sustainable approach that works.
Now, we use our expertise—including analyzing DUTCH tests, blood work, and GI Maps—to fix what’s holding you back, whether it’s nutrition mistakes, training imbalances, or health barriers like PCOS, thyroid issues, or bloating.
Meet Kenny & Sarah Lipton, your coaches who’ve helped hundreds of gym-goers like you break through plateaus, fix health issues, and build a sustainable fitness lifestyle
With over a decade of experience, we’ve coached hundreds of serious lifters to build muscle, lose fat, and feel their best—while overcoming the same struggles you’re facing.
We’ve been stuck ourselves: obsessing over the scale, battling gut issues and hormonal imbalances (like amenorrhea and low testosterone), and trying every extreme in the book—from cardio overload to dangerously low calories.
But we came out the other side with a balanced, sustainable approach that works.
Now, we use our expertise—including analyzing DUTCH tests, blood work, and GI Maps—to fix what’s holding you back, whether it’s nutrition mistakes, training imbalances, or health barriers like PCOS, thyroid issues, or bloating.
Don’t Let Another Month Go By Without Results
Apply for 1:1 Coaching
Take the first step to finally build muscle, lose fat, and fix what’s holding you back with 1:1 coaching that’s tailored to you.
FitLife Project